Website redesign
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Website redesign

Distributed studio — Paris · Nice · Aix-en-Provence · Sophia Antipolis

A complete redesign — art direction, UX, content, performance, SEO — that transforms an ageing site into a brand machine. Not a cosmetic facelift. A strategic reconstruction.

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Definition

Website redesign at Nexia is a complete strategic redesign — art direction, UX, content, performance and SEO — that transforms an underperforming site into a powerful brand asset. Not a colour change on old code. A reconstruction built for the next 3 to 5 years.

Before designing anything, we audit your existing site across 11 layers: strategy, content, art direction, UX, code, SEO, performance, tracking, GDPR, deployment, documentation. This diagnosis identifies what works, what holds you back and what is missing. The redesign starts from this analysis — not from a blank page. Every existing URL is mapped, every 301 redirect is planned. Your SEO is preserved, your brand is amplified.

Approach

What Nexia does differently.

01

An 11-layer audit before the first pixel

Strategy, content, art direction, UX, code, SEO, performance — every layer analysed before touching the design. The redesign that follows is surgical, not blind.

02

SEO migration integrated from day 1

Every URL mapped, every redirect planned, every meta rewritten. Nexia treats SEO as an asset to protect, not a subject to deal with at the end of the project.

03

AI accelerates diagnosis and production

AI identifies UX frictions and generates the first redesign directions within hours. The art director validates, the team develops. Delivered in weeks, not months.

Deliverables

What you receive.

01

11-layer audit of the existing site

Complete analysis of your current site: strengths to keep, barriers to eliminate, opportunities to seize. The strategic foundation of the redesign.

02

Complete new design

Art direction, HD desktop + mobile mockups, interactive prototype — a completely rethought site, not a skin on the old one.

03

Bespoke development

Optimised static HTML/CSS/JS, Core Web Vitals in the green, clean and maintainable code. The team develops in-house, zero outsourcing.

04

Complete SEO migration

301 redirect plan, content migration, meta rewriting, Search Console submission — your SEO is protected at every step.

05

Training and documentation

Hands-on session for the new site + update documentation for your team. Autonomy guaranteed from delivery.

Portfolio
FAQ

Frequently asked questions.

If done poorly, yes. Nexia plans 301 redirects and content migration from the start of the project. The goal: gain SEO, not lose it.
Every project is unique. Budget depends on scope, complexity and deadlines. Create your project for a personalised quote within 24 hours.
4 to 8 weeks for most projects. 10 to 12 weeks for complex redesigns with SEO migration and large content volumes.
If your CMS works, we keep it and redesign on top. If the CMS is the problem (slowness, limitations), we recommend migrating to static HTML or a headless CMS.
Create your project with the URL of your current site. She will identify the first friction points in 3 minutes and structure your needs before the team takes over.