Animated broadcast identity
Nexia / Services / TV broadcast design & broadcast
Motion

Broadcast design & animated identity

Distributed studio — Paris · Nice · Aix-en-Provence · Sophia Antipolis

The animated visual identity of your channel, show or event. Title sequences, jingles, lower thirds, loops: every element is an act of art direction in motion.

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Definition

TV branding at Nexia means designing the animated visual identity of a channel, show or broadcast event. Opening titles, visual jingles, lower thirds, holding loops, sequence transitions: every element is an act of art direction in motion. Broadcast design does not decorate the airwaves, it signs them.

Nexia brings to broadcast the standards of a high-end motion design studio and the speed of AI. Creative exploration is accelerated through visual concept generation, prototyping is faster, and the final render is animated frame by frame by a senior motion designer. The result: broadcast design that stands out on air and translates into digital.

Approach

What Nexia does differently.

01

Motion design, not templates

Every element is bespoke — movement, colours, typography tell the identity of your channel. Not a customised After Effects template.

02

Mastery of broadcast constraints

The team masters broadcast constraints: resolutions, codecs, alpha channels, broadcast formats. Every deliverable is ready for the control room, no retouching needed.

03

Broadcast design that lives in digital too

Nexia adapts every broadcast element to digital and social media formats. One creative investment, consistency across every channel.

Deliverables

What you receive.

01

Complete broadcast design kit

All the animated visual elements that make up your on-air identity.

02

Opening and closing titles

Animated sequences that open and close your show with impact.

03

Loops and transitions

Recurring broadcast elements: holding loops, sequence transitions, bumpers.

04

Lower thirds and titling

Identification banners, animated titling, motion infographics.

05

Templates After Effects

Editable files for your recurring productions. Autonomy for your technical team.

06

Guidelines d'animation broadcast

Reference document: movement rules, timing, colours, animated typefaces.

Portfolio
FAQ

Frequently asked questions.

Every project is unique. Budget depends on scope, complexity and deadlines. Create your project for a personalised quote within 24 hours.
Yes. We deliver in the technical formats required by broadcast control rooms: resolution, codecs, alpha channels. Every element respects broadcast technical constraints.
Yes. We adapt broadcast elements to digital and social media formats. One creative investment, consistency across every channel.
4 to 6 weeks for a complete kit. AI accelerates the creative exploration and prototyping phase. The final render is animated frame by frame by the motion team.
Yes — motion design for TV productions and live broadcast events. The team masters broadcast technical constraints: real-time, formats, synchronisation.